Hi, I am new to this forum and trade shows. I am wondering if anyone can tell me the best way to display t-shirts at trade shows. The last one I did I had them hanging on racks and noticed people did not really go thru the racks. Is displaying them neatly on tables my best option? Any feedback is greatly appreciated!
Brewcityfurs
Joined
·
45 Posts
Well, if you're in Milwaukee like your screen name suggests, I'd recommend going down to the Public Market and scoping out Brew City Beer Gear's stall. They do it pretty well.
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Personal experience is that it's best to create a sort of "mini-store" if possible, with shirts displayed on a grid wall to catch people's attention with the art, then putting stock onto clothing racks so that people can feel and look through the shirts themselves. The tactile connection seems to boost sales and draws people into the booth where they're more likely to buy, plus it means you don't need to spend hours folding shirts throughout the show.
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Personal experience is that it's best to create a sort of "mini-store" if possible, with shirts displayed on a grid wall to catch people's attention with the art, then putting stock onto clothing racks so that people can feel and look through the shirts themselves. The tactile connection seems to boost sales and draws people into the booth where they're more likely to buy, plus it means you don't need to spend hours folding shirts throughout the show.
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