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Did anyone pursue getting a trademark for his or her t-shirt design {or phrase) before starting to advertise and sell? If not, did such action hurt (or help) your business in the long run?
"Trademarks"
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I am starting my T-shirt line soon. I did apply for a trademark for my name. Your designs can be copyrighted (much cheaper). Phrases must however be trademarked. E.g you cant copyright G-unit, you must trademark it, and the trademark currently belongs to Curtis Jackson. Visit www.uspto.gov
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I didn't register my trademark until I had been selling my shirts online for about 5 years.
It didn't hurt or help my business in any way by registering the trademark, although it did give me peace of mind as I begin to market my t-shirt line "offline".
It didn't hurt or help my business in any way by registering the trademark, although it did give me peace of mind as I begin to market my t-shirt line "offline".
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191 Posts
If you decide to get a trademark or not depends on how far you think your brand can go. There is currentl a trademark dispute between a lady who started a company called Glo and Jennifer Lopez who has a fragrance called Glo by J Lo. If you feel your idea is worth a lot then trademark, if you are not so sure its ok not to.
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You need permission. Otherwise, she could sue for violation of right of publicity.
You'll probably be infringing on a couple of levels - first the copyright on the photograph itself (unless you took it), second is the right to use J Lo's likeness in a commercial way.
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