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I agree ...
... if they can deliver a non-fiddly, easily reproducible process.
I screen print my own line, mostly one or two color designs. But I also have full color photographic type designs for black/dark shirts that I POD. With something like this, I could bring that work in house, and it would just be gravy that I could use the same printer/ink to sublimate mugs and such, as I also currently POD that.
If they get this right (low hand, durable, good color fidelity, unfinicky, only costs an arm), it will make a lot of people very happy. I hope they pull it off. Most likely it will fall short of the unicorn we seek, but add the option of another set of tradeoffs to choose from, a set that may be a better fit for some of us than those currently available.
If "they" are listening: Take your time; get it right. Thanks
Nothing beats screen printing if the volume/screen ratio is right. (Few nuts would use screen printing to POD ... as I do
.)The least well served niche is low-volume/one-ofs on dark garments.
HTV works for low-weed low-color art. More complex or colorful art requires DTG (expensive equipment that requires constant use), two-step laser transfers (fiddly process, lesser durability), or inkjet for darks (heavy hand, poor durability).
WC might be the long sought unicorn for low volume complex art on darks. Or it might prove to have its own bugaboos that relegate it to being just another addition to the list of imperfect options, which is what I expect, but I still hope for the best.
Watch the Conde videos on calibrating a heat press for version 2 of the S paper. It is clearly much more finicky than other inkjet papers, and would no doubt be a disaster with my crappy press. Success requires operating within a narrow band of temperature and pressure settings, and feeding it suitable art. No one should buy into this system without first watching the videos provided by Conde about setting up your press to work with it.
Vid 1
https://www.youtube.com/watch?v=2fn2QOPZ9kM
Vid 2
https://www.youtube.com/watch?v=eTthkize-jg
These videos take a little gloss off the unicorn and indicate that its farts may not always smell like mint
Still, a slightly odorus horned horse may be the best of the flawed options for some of us aiming at the right niche.
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