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389 Posts
Lately I'm thinking that I'm not having fun anymore and I think it would make it fun again for me if I just made t-shirt designs that I personally WOULD BUY instead of trying to guess what would sell best and trying to compete in the crowded "funny t-shirt" category. Also that could make it much easier for me to carve out a niche for myself. I've read a couple of marketing books that advise not to engage in "me too" marketing, but instead do something different & pioneer a new category, or put a new twist on an old category, thus making it new. They said it's better to be new than to be better. Maybe they know what they're talking about and maybe I should follow it. At least this way, even if I don't make money, at least I'll be having fun and will have created things that I find personally satisfying.