It really depends on what your business is. Are you
setting up your own apparel line or are you going
into the screen printing business for others?
I know of a few people who started off with a simple
idea for an apparel line and grew it into a well known
business with a large following.
If you are starting your own apparel line then you
have a few options of doing it yourself while staying
in control of your inventory and keeping costs low.
Here are my thoughts on a one man operation
using a quality heat press and outsourcing the
transfers to a reliable company.
1. A heat press has an easy learning curve and
takes up little space.
2. You order your transfers from a reliable comany
keeping the colors at a low number. Some of
the most popular shirts have a one color design
and as you add colors the price goes up per transfer.
3. You decide what shirts you will use for your
line of clothing. You set up an account and
order them from a reputable company and
by doing so cut your costs down AND set up
business relationship with the suppliers.
4. You don't print the shirts until the order is made.
If you have 4 designs that all go on black shirts
then less stock is needed and you just print
the shirts as the orders come in. Do the math
and you will realize how much space pre-printed
shirts in all sizes would take and how much
inventory you will have stacked to the ceiling
as you patiently wait for people to order from you.
5. Keeping costs low and inventory low when you
start out is key. Rough figures but you can get
a decent shirt and one color transfer for under
$5.50 or even less depending on the shirt quality.
That is your cost of the item before shipping and
packaging. You can make the product (after the heat press warms up)
in less than 5 minutes. No fuss no clean up no headaches.
You can spend your extra time on marketing and
growing your business. When the apparel line grows
then you can think about getting your own screen
printing set-up or have it all outsourced locally.
If for some reason doesn't work out your initial
investment is low and you can still use your
heat press for doing shirts for local schools etc.
Hope that helps.