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Discussion Starter · #3 · (Edited)
Yes, we did it. Thanks.

I should say that we knowingly did not put t-shirts on the homepage, contrary to our own site and what we all know to be instinct. Our friend/client wants to create a site that has more of a community feel, as Old Guys Rule is already a pretty well-known brand in the U.S. (West Coast, mostly). He also wants to honor his retail partners and not just be a straight-up "buy a t-shirt" pitch from the first moment on the site.

So what looks like a glaring mistake is really an intentional softer sell.
 

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Discussion Starter · #6 ·
Rodney - yes to both. The site is a little different so I thought I'd see what comments it got.

BurnTees - thanks for your comments. We are not making the shirts for them. And they are screen printed, front and back.
 

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Rodney - yes to both. The site is a little different so I thought I'd see what comments it got.
I figured as much...the site is pretty freakin' flawless :)

I like the header with the guys as well, but I might try to figure out a way to bring the content up higher above the fold and maybe make the font bigger and links more evident (you know, easier for old guys to read :)
 
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