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Think about it from the perspective of the customer. Just because you are taking their money does not mean you are taking advantage of them. In truth, they are benefitting as much from this transaction as you are, if not more.

This business is not for everyone, that is for sure. But if there is someone out there like Lou who can give people the product they need and also feel sympathy and respect for their situation, those people are very lucky. They are getting a lot more than just a t-shirt!
 
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