[Chris]

I like the look and feel of the site. Nice design work. However, I'm a useability freak and my two cents is lose the first few clicks - ie., give the user a look at your product on the very first page they hit.

I agree.. or at least make it just one click to the product as there is something to be said for setting a mood before showing people the goods.

Another thing I noticed is that there aren't any prices listed before you get to the shopping cart.. big no-no from a marketing standpoint. Would you pick up an item in your local drugstore only to later find out the price in the checkout line?