Do you HAVE to have just one t-shirt design theme per store?
I come up with a wide variety of ideas in a wide variety of categories.
Can I be successful without specializing in just one theme?
I notice pretty much everyone has just one theme except for the really HUGE stores which have a dozen or so categories and thousands of designs. Did you make a conscious business decision to have one theme for marketing reasons or is that just how you wanted to do it?
I come up with a wide variety of ideas in a wide variety of categories.
Can I be successful without specializing in just one theme?
I notice pretty much everyone has just one theme except for the really HUGE stores which have a dozen or so categories and thousands of designs. Did you make a conscious business decision to have one theme for marketing reasons or is that just how you wanted to do it?