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Discussion Starter #1
Hello, I've had my Spreadshirt Store up for a couple of months now.

I set up a Facebook Page here http://www.facebook.com/coolbeansapparel?ref=ts&fref=ts and my here's the link to my Spreadshirt Store Cool Beans

My question is... I'm getting almost 10 unique visitors a day, but I haven't made any sales.

What can I do that will increase sales and improve my business?

Thanks- Cool Beans Apparel :)
 

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Don't just rely solely on social media. You need to also "get out there" and promote your brand. Markets, fetes, fairs, flyers, business cards etc. Go door knocking!
Social media is there to socialise. Its like being in a pub and talking to your mates about your favourite subject. At the moment, your FB page reads like a lecture rather than a chat. Up the activity on your page. Offer discounts and special offers. Do a FB advertisement for a week. I did an ad for my printed acrylic nails with a limjit of $10 per day and in a week I've got 90 likes, a social reach of over 100,000 people and two serious enquiries. No sales yet, but I'm not expecting sales from my FB site. What I am expecting is to get my name out there to as many people as possible. If you want an example of socialising on FB visit my page Jen's Digital Nails and see what I do.
If you seriously want to pursue this, you need to read up on everything you can about marketing techniques. One of the best books I've ever read about the subject is called "Buying Trance". Can't remember the author, but it is an excellent book.
Best of luck
 

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Nice work.

As a printer I see plenty of talented designers who believe their work is brilliant, the print is brilliant and yet they dont make many sales and some with terrible artwork but great marketing and great sales.

You need a compelling story people can buy into as part of your tribe.
 

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Discussion Starter #7
Nice work.

As a printer I see plenty of talented designers who believe their work is brilliant, the print is brilliant and yet they dont make many sales and some with terrible artwork but great marketing and great sales.

You need a compelling story people can buy into as part of your tribe.

Thank you, that's solid advice.

When you say I need a story, are you referring to a "Call-To-Action" of some sorts or that I need to adopt a cause (charity, personal belief, etc)?
 

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Discussion Starter #8
I want to throw a couple more questions out-

Is it worth offering my products printed on American Apparel blanks (more expensive) in addition to the Gildan brand I currently sell?

The only potential problem I see is that doubling the number of products in my store would make it much harder to navigate.

Does anyone have any good ideas for creating easy to use categories?

Is it possible to make a single product with multiple options to reduce clutter (i.e. option to use American Apparel, Gildan, Male/Female/Child Style, etc all in the same item box)?
 
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