How many T-shirt can you sell a day ?
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Your question is sort of like "how long is a piece of rope". There is no standard across the board answer. The number depends on your market location, the designs and price. I do not know of any "tee shirt only retail only shop that is successful enough to provide a good living. I don't say it does not exist...just I am not aware of it. In my case I combine transfers, embroidery, exterior vinyl, sublimation and promotional products
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If I say you can sell 100 tee's a day and you only sell 10 then what? We can not tell you how many tees in a given day that you could sell. Too many variables to even give you a range. just no way to tell you that.
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5000 if you want
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Wait, are you saying like if you were in a kiosk? standing on the street corner, following mall customers around? I'm not sure what you're getting at...
Well. My project is to have a kiosk in a shopping center (pretty busy). In order to see if it's worth oppening the kiosk I need to calculate the average number of T-shirt I can sell. This is why I need this information. I realize that every mall is different and everyone sells different products but I exclusively want to have a t-shirt kiosk and calculate if I can do profit. After my cost calculation I would need to sell a minimum of 39 T's a day to break even.
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average 39 Tees a day...every day...ain't gonna happen..On a 10 hour day, that is 3.9 shirts an hour or one shirt every15.39 minutes..by the time you talk to the customer...get their idea...or scan their photo or seal the deal...there is not enough time...I think you need to re-think your plan
Even if you only sell pre-printed shirts...that is a tough hill to climb...even then what sizes, colors, etc....
Even if you only sell pre-printed shirts...that is a tough hill to climb...even then what sizes, colors, etc....
Another thing to check out. Some malls require that you must be open when they are open. Make sure to find out if that is the case, because if so you might have to factor in some additional labor costs to fill in if you are sick or need to take an occasional day off.
Also you might ask the shopping center for some sales comparisons. While they wont give you names and confidential sales numbers they may be able to supply you with some generic sales history numbers. It would be worth asking.
You could always find a store in the center selling similar priced items and sit on a bench watching how much foot traffic (and sales if you can tell) they get on some slower weekdays and then on a Saturday to give you some perspective.
Play around with the numbers. Calculate how much you would need to retail them for in order to sell only 25 to break even and see if that might be feasible. If you only need to sell 25 and say 1 out of every 5 people buy two shirts you are down to just twenty sales per day to break even. But even so, can you still sell 20 people a day?
You might consider driving to towns similar in population and visit malls and see if you can find someone selling t-shirts. Then see if you can pick their brains a little.
If the numbers don't work, sit down with the shopping center and be honest. They don't want to lease to someone just to see them go out of business. Try and negotiate better terms where the numbers will work.
Look at some smaller shopping centers. While maybe not as much traffic the lower rents may still make the numbers work out better, it is all relative.
Take your time, and don't get so excited you rush into something you will regret.
I wish you well with your venture.
Also you might ask the shopping center for some sales comparisons. While they wont give you names and confidential sales numbers they may be able to supply you with some generic sales history numbers. It would be worth asking.
You could always find a store in the center selling similar priced items and sit on a bench watching how much foot traffic (and sales if you can tell) they get on some slower weekdays and then on a Saturday to give you some perspective.
Play around with the numbers. Calculate how much you would need to retail them for in order to sell only 25 to break even and see if that might be feasible. If you only need to sell 25 and say 1 out of every 5 people buy two shirts you are down to just twenty sales per day to break even. But even so, can you still sell 20 people a day?
You might consider driving to towns similar in population and visit malls and see if you can find someone selling t-shirts. Then see if you can pick their brains a little.
If the numbers don't work, sit down with the shopping center and be honest. They don't want to lease to someone just to see them go out of business. Try and negotiate better terms where the numbers will work.
Look at some smaller shopping centers. While maybe not as much traffic the lower rents may still make the numbers work out better, it is all relative.
Take your time, and don't get so excited you rush into something you will regret.
I wish you well with your venture.
One more thing. Talk to some of the businesses in the shopping center. Of course not anyone who would consider you competition. Ask them how traffic has been, and how it compares to the past. Is the center thriving or dying? How is management to deal with? Ask if they recall anyone else selling shirts similar to what you will be. If so ask if they know what why they closed, how long they were in business, and how long ago that was.
Just be honest, very respectful and polite when approaching them, and you might very well get some real good advise and insight about the shopping center.
Just be honest, very respectful and polite when approaching them, and you might very well get some real good advise and insight about the shopping center.
To sell 39 t shirts in a day is pretty unrealistic. All other kinds of things are at play here.
Have you walked around the mall to see how some of the other kiosks are doing? If they are getting no business what's to say you will?
You also need to know what your target market is for the mall and have t shirt designs that can match that market. How will you keep your designs fresh to draw in more customers?
It would be much cheaper to do some local advertising and setup a website rather then setup a long term lease for something that may flop after a few weeks.
Just my 2 cents
Have you walked around the mall to see how some of the other kiosks are doing? If they are getting no business what's to say you will?
You also need to know what your target market is for the mall and have t shirt designs that can match that market. How will you keep your designs fresh to draw in more customers?
It would be much cheaper to do some local advertising and setup a website rather then setup a long term lease for something that may flop after a few weeks.
Just my 2 cents
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yikes. how much are they trying to get for rent, $2400 a month? 
39 shirts a day is very doable... 4 shirts every hour.. or every customer buys 2 shirts = 2 shirts every hour!! OR.. just find one customer to buy 39 shirts then take the rest of the day off..sweet! The challenge will be doing that day in and day out.
On a more serious note.. go to the other kiosks and ask them how much they sell per day.
On a more serious note.. go to the other kiosks and ask them how much they sell per day.
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Is it a open air mall or is it closed. Weather will play into business. (If its like your typical mall store hours are 10a to 9pm Monday thru Saturday 11 to 6 Sundays.)
Are you printing your own shirts?
how are you going to restock you merchandise? (There's so much time in the day)
How large is the Kiosk? Because you have x amount of room for x amount of shirt
how are going to display the shirts.
how many designs? How many Colors per design?
how much to back stock?
Time for set up and tear down.
Are you keeping merchandise in the Kiosk over night or are you taking it with you at the end of the day.
Are you going to hire on additional help?
Are you printing your own shirts?
how are you going to restock you merchandise? (There's so much time in the day)
How large is the Kiosk? Because you have x amount of room for x amount of shirt
how are going to display the shirts.
how many designs? How many Colors per design?
how much to back stock?
Time for set up and tear down.
Are you keeping merchandise in the Kiosk over night or are you taking it with you at the end of the day.
Are you going to hire on additional help?
I think you hit it right on the money Fubar.
Setup and tear down, and lunch is something that will cut down on your total hours working. I highly doubt even the sun glass hut is selling 39 sunglasses in a day. But it depends on the location and demographic you are selling to.
Setup and tear down, and lunch is something that will cut down on your total hours working. I highly doubt even the sun glass hut is selling 39 sunglasses in a day. But it depends on the location and demographic you are selling to.
We need more info for a real answer...
What's the location? Rent?
What's the demographic?
What are your goods, or services? Pricepoints?
What's the target market?
Don't let others discourage you, my GF's store does ~$1.5k/day but only because the product is targeted well and in a great location.
What's the location? Rent?
What's the demographic?
What are your goods, or services? Pricepoints?
What's the target market?
Don't let others discourage you, my GF's store does ~$1.5k/day but only because the product is targeted well and in a great location.
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Arizona makes a good point...
Whats your target?
What design is going on these shirts?
Whats your target?
What design is going on these shirts?
Wow thanks guys lots of usefull advice! glad I posted this thread!
Here are my numbers:
It,s a VERY busy shopping center in Montreal/Canada
Everage people passing as I counted it is at least 200 people/hour sometime much more
Cost of kiosk : 4200$/month
Cost of Labor at 10$/hour = 3000$/month/per person
Extra Cost (garage, gaz, etc) = 1000$/month
that's 8200$/month of fees only. At 7$ per net profit that's 39 Tee's per day to break even.
Not an easy decision
Here are my numbers:
It,s a VERY busy shopping center in Montreal/Canada
Everage people passing as I counted it is at least 200 people/hour sometime much more
Cost of kiosk : 4200$/month
Cost of Labor at 10$/hour = 3000$/month/per person
Extra Cost (garage, gaz, etc) = 1000$/month
that's 8200$/month of fees only. At 7$ per net profit that's 39 Tee's per day to break even.
Not an easy decision
Instead of paying ur salesman $10/hr ... Pay him $5 hr + $1 commission per shirt sold.. If he sells 40 shirts a day u will be paying him tge equivalent of $10 an hour... If he sells less then u are saving in labor costs which means u don't have to sell as many t's (which he didn't).
The downfall is if ge sells more than 40 then he starts cutting into your profit... Bit that might be worth it if he selling like crazy. I'd rather sell more and make a little less personally. Because then ur shirts are selling and being worn.
That's what I would do.
The downfall is if ge sells more than 40 then he starts cutting into your profit... Bit that might be worth it if he selling like crazy. I'd rather sell more and make a little less personally. Because then ur shirts are selling and being worn.
That's what I would do.
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