How I charge for my Tshirts in heat transfer

Depends on who your selling against. Are you selling online with your own designs or custom work for businesses, clubs, etc?

You need to check your prices against them. If not, people will under cut your prices.

I´m just starting my business, at this point I´m trying to work more for clubs, restaurants, etc..one of then, for example, just brought one t shirt like reference, and I have yo work on the design, it is a simple logo and text.

Take your cost......shirt,vinyl-transfers,labor and then figure what you want for profit margin. I personally don't care what any of my competitors charge some are more which is good for me but a few are way cheaper to the point if I matched their price I would go under quickly. When I started out I would sometimes do a job at a break even but still pay myself for labor just to get my name out there

Thanks so much for you help.. When I Try to figure out what I want for profit margin I would like to know if it there a reference, I have read in this forum, 75% after the cost.. I ask to myself maybe is too much?.. yeah, I feel little shy charging because I'm just starting .. But I don't want to be underpaid neither.
In my area most people work with screen printing.. I don't know too much about this system, but I thing they charge different, I hear they charge for example by colors in the printing.. in my case, working with heat transfer paper it doesn't count right?

you don;t charge by color with transfers. No fixed formula but things to consider are:0

Cost of paper
minimal cost of ink
cost of electricity electricity
labor cost to weed
Other labor cost
profit margin

lotus2230 said:

... ask to myself maybe is too much?.. yeah, I feel little shy charging because I'm just starting .. But I don't want to be underpaid neither....

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Rule #1 in Business: Always charge the highest price possible for your product
Rule #2 in Business: It is not illegal or immoral to make a profit.

Charge as much as you can. One off shirts can go for $15-$40 depending on what you do to them.

For production work you might be down to $5 or $6 each for qty's over 100.

In the beginning you will probably just use a gross margin on materials but as you get bigger you will find you need an hourly gross to cover all of your costs so the jobs will be measured in time to complete and cost of materials or the greater of the two. After all, you don't want to charge the same price for high value items like Varsity Jackets as you do for polo's.

Good Luck.

Double the cost of materials would be your wholesale price then add a few bucks for your retail price.

I charge 35.00 for a 1 off custom shirt.... 1 location 1 colour up to 9 lineal inches of material.....Even though my costs will be less than 5.00 when you factor in all the time even at this price it is hardly worth it....Time is money and you need to charge for it....

royster13 said:

I charge 35.00 for a 1 off custom shirt.... 1 location 1 colour up to 9 lineal inches of material.....Even though my costs will be less than 5.00 when you factor in all the time even at this price it is hardly worth it....Time is money and you need to charge for it....

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OMG! Someone with a brain!

Yeah, by the time you take the order, collect the money, do the artwork, make it ready, press it, print the invoice, call the customer to pick it up that $35 is pretty small per hour.

The only time I received a one shirt order, I charged $40.00 plus shipping. He wanted it over night so we charged $60.00, plus shipping.

I've sinced received 4 hours from them. Working on the fourth right now.

Though we receive the credit for a good job, it's really the artist that did the good job.

It also is a supply and demand thing.

The usual rate for heat transfers in the Philippines is about $7 (P300). This is for custom designs. I sold a few dozen of heat transfer shirts at this price($7) 2 years ago and they're not even custom designs. So, the profit is good.

But sales have dropped and the product moves slowly even if we put them on sale at $5.80 (P250). I later found out that another shop in a much larger and much more patronized mall are selling custom heat transfer shirts at $3.50(P150) shirt included.