Depends , some schoolls have clubs that are run by the students so you have to contact the club. Definatly contact the head of the athletic dept. And call and ask reception who to talk to regarding selling your product. A lot of schools are diferent. I sell to a school /university that has about 20000 students, 100`s of clubs, 4 stores, teams, a radio station, there own businesses , pubs etc... It is a large source of income for our company.