Plastisol transfers are a workaround method for people with limited equipment, space, or budget... or a combination of these.
Let's say you have an eBay shop, working from home, and you only have a $5,000 budget.
Now let's say you want to sell 50 designs with 5 color options, and sizes S to 2XL. That's 5 colors and 5 sizes per color.
1. Direct screen print option:
To stock just 2 shirts per color and size, you need to print 2,500 shirts.
That's a lot of shirts and will need a lot of space.
You'll be out of budget, because you'll have to pay for all the shirts and printing costs upfront.
You would end up with unsold colors and sizes, limiting your budget and storage space for the next batch.
2. Plastisol transfers option:
Let's say you print 10 copies per design... That's 500 sheets in total and will fit in a single box.
The startup cost would be around half your budget.
You can then order the color and size of shirts you need on demand, press them and post them.
You can also order more copies of the transfers when needed, and keep going.
Plastisol transfer (positives):
- Easy to start (as described above).
- They feel like plastisol, because they are plastisol.
- Digital print + plastisol options available, producing high resolution, high detail prints without much additional effort.
Plastisol transfer (negatives):
- They don't last as long as traditional screen printing.
- Experienced people can tell they are transfers.
- Not as soft as other screen-printing methods.