BUT You can certainly do fine without one; it is only one of MANY factors. (Fairly large examples without would include www.thinkgeek.com or www.syswear.com)
you don't need to have t-shirts in your domain name. The only time that it really helps is if you are looking for a specific key word. Lets say you want people searching for "bugs bunny t-shirts" to find your website. If your domain name is www.bugs-bunny-tshirts.com it will help you alot. Other than that I dont think it matters. Rodneys, ihateclowns.com doesn't even mention anything about t-shirts, and he sell lots of shirts.
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