Does seo help in increasing business??

SEO is a mythical term. SEO is the online equivalent of the Loch Ness Monster -- it means nothing, there's no program that works all the time (or even "usually").

The key to bringing customers in via search engines isn't SEO -- it's niche targeting.

If you sell "T-SHIRTS" you're going to have nearly 1 million competitors.

If you sell "PUNK T-SHIRTS" you're going to have 50,000 competitors.

If you sell "PUNK T-SHIRTS IN NEBRASKA" you're going to have 100 competitors.

If you sell "PUNK T-SHIRTS IN LINCOLN, NEBRASKA" you may have 2 competitors.

Don't just SEO for a generic term, plan and build your site around a niche that you can focus on. Otherwise, you will get crushed by competitors who have been juicing the web with years of keyword stuffing -- and age is more important than anything else.

When we put up new websites to target a niche, we end up getting Google and Bing hits within a week, but we target really small niches with very location-specific content. We post new and fresh content weekly, which tells the search engines that we're real and we're fresh and we're relevant. We do NOT do keyword stuffing or meta field stuffing or link buying or any of the old SEO actions that now penalize sites. We just write organically -- we write for humans, not crawler spider bots. Google and Bing both seem to appreciate it enough to get us some traffic.

2 years ago, I set up a site for a specific niche. I did no actual SEO whatsoever. That site has brought in tens of thousands of dollars in sales -- some as quick as the first month we posted it. Zero SEO, just good, solid content that was fresh and timely and constantly being added to. The key for us was that there were only about 10 other competitors in the niche, and they never updated their sites, blogs, and items they sold. We did, every week, until that niche was over (it was a political candidate and movement).

Ahh SEO.... I have been back and forth with doing this myself or farming it out for years now and have yet to be happy with either. It is very much needed but you have to decide what its worth to you. Is it worth you sitting down daily posting blog articles, looking for quality backlinks, social networking, etc. It is VERY time consuming and if you are still trying to get other things done for your business and you find this Interferes with your time you may want to hire someone.

Finding a SEO company you can trust Is hard and a job in its self. Especially when you see companies offering the same services for such vast differences in price. You also have to make sure their practices are safe from being penalized by Google updates. SEO practices have changed drastically the past few years. Make sure they are current with what Google wants. Also remember that it usually takes a minimum of 3 months to see any real results. As hard as it maybe you have to be patient as quality SEO takes time.