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Anyone is who paying $50+k for a 'production' DTG printer won't be running their business from their basements anyway. The footprint for a DTG machine with dryer/heatpress is still far smaller then an average screenprinting setup (not to mention cleaner).
 

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I spent so much time in SGIA to observe technology and concept. My opinion is very well done. Good future on it. $50000 price tag will threat Kornit but ink price will be a handicap. Speed will be much faster than Kornit one platen and lower price tag.
Every machine has their own market. Like every car does. Kornit sold xxx per year = lots of money. Brother will too.
Since Kornit owns patent to pretreat in the machine Brother's pretreat system should be seperate unit will cost you extra $4000-6000. Good luck to them. Cheers :)
 
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