Good question, I don't know the answer, but I'm interested. If I find anything, I'll report back.
File a trademark on the brand name uspto.govWhat I am wondering is... How is your Brand Protected from some one else using it? I have a Company name and a DBA similar to what you are doing. I know every one will copy shirts and Designs but how can you actually protect the brand name?
The DBA means "doing business as" and identify who's doing the business and who's paying the taxes. The brand identify the product. It is common for a company to market the brand before the name of the company and it is the way to go. So register your .com with the brand name. In your policy and procedures, state that the brand name is owned by the company and that all rights are reserved. You could have multiple brand too. You could even file an LLC with the name of the company and then a DBA using the name of the brand."How is your Brand Protected from some one else using it?
I think it's $275 or $350 and you have to pay that weather the actually issue you the mark or if it gets rejectedBoth comes with a fee but a couple hundreds should do the trick for now.
As mentioned, you need to file a trademark with the USPTO.how can you actually protect the brand name?