I got a size chart for Bella from ssactivewear.com. It shows the width for a small to be 12 3/4" and it increases 1/2" per size. The Quail Hollow ladies tee by Delta Apparel shows a small at 18" and increases 2' per size. The guy who faxed me the chart said Bella runs almost 2 sizes smaller than others. I was still surprised by the difference in the starting size and how they increase.
I haven't compared them, but I carry Bella almost exclusively and they run a little bit smaller than other brands I've seen, like Great Republic. Most customers say they look tiny. They are more along the lines of junior miss sizing and are intended to be a tight-fitting contour on the body. I suggest to my customers that if they like a looser fit (probably like Hanes?) then to order 1 size larger.
I am finding the issue with ladies shirts being too small with many, many brands. American Aparel, Bella, American Apparel, Anvil...etc. This seems to be consistent in the industry, so my company tells our customers the dress size of what means a medium. for example a small is 0-2 medium 4-6 large 8-10. this seems to help. Also letting the customers know if it will shrink in the dryer is another issue.
All Bella Shirts run small, even what they call "longer length" shirts. Always order a size up than your true size due to major shrinkage when washing and drying. They are super soft, especially the pima cotton ones. Overall, Bella is a great option for women's shirts.
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