Bad economy. Bad time to launch a clothing label?
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It's hard to say whether now is a good time to launch or not. If your product is appealing to a certain audience they're going to buy regardless.
My thoughts have always been that in any economy, good or bad, someone is making money. Just our job to figure who it is and how it's being done.
My thoughts have always been that in any economy, good or bad, someone is making money. Just our job to figure who it is and how it's being done.
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Hi. It is true that people tend to spend less, when talk of recession is about. It can definitely be a risky time to start a new venture up, but it really depends whether you are starting up full time, or just doing it part time?
If you are planning on doing it full time and completely dependant on the venture as a sole source of income, then you have to evaluate the potential risks, more than if it is just planning it to be a paying hobby, to begin with.
Starting a new business, recession or not, always involves a high element of risk.
If you are planning on doing it full time and completely dependant on the venture as a sole source of income, then you have to evaluate the potential risks, more than if it is just planning it to be a paying hobby, to begin with.
Starting a new business, recession or not, always involves a high element of risk.
Many people will still spend money in retail in a bad economy.
A nice shirt with a cool and unique design at a reasonable price should sell.
If you can do it part time, and keep your overhead and expenses low, it is a good time to develop some designs and get a few shirts out there.
Heck, humorous T-shirts "about" the bad economy would probably sell well.
Good luck.
A nice shirt with a cool and unique design at a reasonable price should sell.
If you can do it part time, and keep your overhead and expenses low, it is a good time to develop some designs and get a few shirts out there.
Heck, humorous T-shirts "about" the bad economy would probably sell well.
Good luck.
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It's kinda ironic, because we are getting more and more contact from people wanting to start their own label/line, etc. Now, whether they will succeed is another question - and not necessarily due to the economy, but lots of other factors.
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But only some countries are facing a recession, not the entire world.
You could try targeting a wider, international audience... i.e. do some homework, see if it's viable and feasible to sell to people who are into Aussie brands/ Aussie-made stuff.
I know a lot of people whom I call "Japo-philes" (not sure if it's a real word) - who love anything & everything Japanese / Japan-related. I'm pretty sure there's a market out there for Aussie-philes as well.
Like someone said, if your costs & overheads are decent, then why not, go ahead. A recession's not going to dampen your determination to become the next millionaire, is it? ;-)
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Hi, it is always a good time to start a business, provided you you have a product or service to offer that has a demand, present it in an appealing way and at an attractive price (it does not need to be cheap to be attractive, value for money is far more important). The current world financial situation is a result of corporate/government(s) actions. My advice...plan well, keep a very close eye on the money and give it 100%.
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I believe it depends on your demographic. if your market is for people who like witty satire shirts, you presumably do good.
I think the area that might get hit the hardest will be optimistic expressive shirts. or open-minded art.
only because I believe people who are artists and love to buy and wear genuine art allow themselves to get affected by there surroundings making there emotions vulnerable to dictate there spending and buying mood. (haha so my new shirt company might fail) but i'm also in canada where we are booming! so ya never know!
I think the area that might get hit the hardest will be optimistic expressive shirts. or open-minded art.
only because I believe people who are artists and love to buy and wear genuine art allow themselves to get affected by there surroundings making there emotions vulnerable to dictate there spending and buying mood. (haha so my new shirt company might fail) but i'm also in canada where we are booming! so ya never know!
In every market in every industry will have ups and downs. You adjust your business to those times and clients. Is it smart to try and retail shirts for 50 bucks or setup a flea market to blow them out at 15-20 bucks. Only you know your desired market and business setup. Hope this helps..
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I just started a clothing line 6 months ago with a partner. Our initial investment was $12,000. We are now 6 figures in the black. Can it be done in this economy? I think our company is proof that if you do your homework and offer the right product it doesn't matter what the economy is like. It doesn't hurt that we've been doing private label manufacturing for 17 years but I still think that it can be done even if you don't have all that much experience.
BTW be careful selling outside the U.S. Trying to get paid from someone outside your state is hard enough. Imagine outside of the country.
John
BTW be careful selling outside the U.S. Trying to get paid from someone outside your state is hard enough. Imagine outside of the country.
John
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I too sell my items to an international market. It is the spiralling cost of freight charges linked to rising oil prices, that is the major limiting factor with doing International trade nowadays.
The 'talked about' recession is a worldwide, rather than a regional issue at the moment. Everyone I know in business is currently busy?
The 'talked about' recession is a worldwide, rather than a regional issue at the moment. Everyone I know in business is currently busy?
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That's excellent return on your investment. What type of line is it???
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