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With my Advertising site I look for an affiliate program that is working with one of the big guys (SAS CJ or LS) many times an inhouse program is plagued with problems and also an inhouse program could be an indication of a Fly by night scam. I do not trust inhouse programs (also is a pain to track 40 or 50 individual programs) Most of the big affiliate publishers are the same way so while you may "save money" on fees you will probably loose out on getting some of the better affiliates who have developed the best programs for getting people to your sites.
 
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