I actually just think I found the webhost i'm going to use, my site is currently in development, but the developer seems kinda shady/dodgy about his webhosting services... So I started researching..
From what I read GoDaddy isn't too great as far as support,etc. I do use them for my domains though..
Having an online store, I think it's best to go with a big company for hosting. A big company will have Security Policies in place, Disaster Recovery Policies in place, among many other things. The most important thing would be Security. Security means the webservers where all your customers personal info is being stored/transmitted must have solid security/encryption, etc. If you go with some 3rd party/small time DIY type of host, you are setting yourself up for disaster.... If their systems get hacked, you are screwed.... Also you want to know how many other clients are sharing your webhost server, this will affect your bandwidth and how fast your pages load, etc.
This place seems legit, Unrestricted Bandwidthy, Unrestricted Storage, and best of all, all the systems are ECO Friendly and GREEN. Just being able to tag that on your site, is something to be happy about and I'm sure customers will be too.
all for und $5.00 a month, I'm signing up there.