Discuss the fun task of marketing a t-shirt shop. Where to advertise, local marketing tips, word of mouth, press releases, search engine marketing, keyword advertising, magazines, etc.
I've been printing by myself and will be selling online from my garage and wondering if i should mention i do this all by myself or will this detract customers... or customers feel they won't get good items and go to someone with lot of workers and systatmically get stuff finished..
That depends on whom you're going to be targeting. Some folks will really revel in the fact that you're a small timer trying to make it, but then some may not feel it is a professional. Regardless of which image you project, make sure your quality is good regardless, and don't let the household habits affect your product (such as smoking and animal dander).
I think it is better left unsaid. It has the potential to do as much harm as good. The customers could also have concerns about turn around time, customer service, ability to handle big orders on your own...
If you do mention it then focus on the positive aspects - owner operated, personalized service, working with one person through the whole process, one person to call etc.
I really don't see the advantage of pointing out that your the one-man band. I like Teesers post and think that you should point out the advantages of your small operation without actually pointing out that you're all by yourself.
dont mention it and toss in a few big words .... maybe have 3 contact emails or something... info@ graphics@ yourpetname@
i was a 1 man shop for about 8 years doing design build and some folks were impressed with the work but others were afraid to toss me a project because they thought i couldnt get it done on time....
If you do good work it shouldn't matter and you might benefit from working from home and only having to pay yourself...Low over head means you can be very completive with other print companies in your area... Just my two cents
That depends on whom you're going to be targeting. Some folks will really revel in the fact that you're a small timer trying to make it, but then some may not feel it is a professional. Regardless of which image you project, make sure your quality is good regardless, and don't let the household habits affect your product (such as smoking and animal dander).
I agree. Depends on the customer. I think customers would be willing to wait an extra couple of days in exchange for customer service. Customer service is the key to any business. Why would they need to know unless you make it a point to tell them. If they don't ask, don't tell.
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Re: One man team (do i mention this?)
Agree w/ Teeser. 'owner operated' / 'personal attention from start to completion' also seems like a great approach to give you an indie (ie: trustworthy/familiar) vibe, but doesn't say too 'small time' to be worried about trusting quality to your garage's odors and potential issues. Good luck!