Discuss the fun task of marketing a t-shirt shop. Where to advertise, link building, word of mouth, press releases, search engine marketing, keyword advertising, magazines, etc.
I was thinking of listing with etsy but I wasn't sure if it would be worth it. Glad to know it seems to be worth a try
My wife handles all the internet stuff between Ebay and Etsy so I don't know all the particulars, but she did mention that almost half our daily orders are coming from Etsy now. It's taken a little while but it's now coming around. Maybe Etsy was fairly new at the time, I'm not sure. It's much less expensive. I have a CafePress store and that is doing well also.
Only sold one shirt since I started there three months back. But then, I haven't done much in the way of marketing there, having the Printmojo store.
Not marketing your store could be a problem. Hard to sell something if not many people know you have it. I don't have time to do it either, but my wife is very good at it. She runs the three stores we have and I run my own business and cafepress store, while I also work full time.
so Mike can you market on extsy website, or do you just put keywords like ebay in so your product comes up. thanks
If by marketing you mean ads, then no.. there are no ads on Etsy. It works by keyword.
I love Etsy, I don't sell anything on there but I buy all the time. You will do well if you have a unique looking or artsy product, or something one-of-a-kind. Not really the place for "funny" tees.
so Mike can you market on extsy website, or do you just put keywords like ebay in so your product comes up. thanks
Chris,
It works about the same way as ebay. When you list an item you select the category which then gives you choices for sub categories. You can also put in your own specific keywords.
From what I know, they DO NOT allow any commercial advertising or re-selling of store bought items. That's where my concern was as some of my stuff is store bought(raw materials) and then I customize them. I did contact etsy about my items and was told it was perfectly OK to list them.
I really like the site, just hope they can keep it safe and clean.