Discuss the fun task of marketing a t-shirt shop. Where to advertise, link building, word of mouth, press releases, search engine marketing, keyword advertising, magazines, etc.
Hey all. I have been promoting my new website throught different medias. But I am having a hard time targeting forward thinking, socially conscience, young people. I have explored a few options, but I need more. I know they are out there, but where?
When I go to your site, there's a link to "visit my blog" and then it goes to a product page with no further links, just the address. It's kind of lame.. might want to just remove that and put a link directly to the blog. This might seem off topic, but I am just thinking of the fact that you are already promoting your site. Better to make sure there is nothing wrong with your site before you send a bunch of people there.
As for where to find young people - do you know any of these people? Or do you know someone who knows them? If so, why not make a survey and ask them to take it - find out what blogs they read, newspapers, magazines, etc. then focus your advertising on those areas.
When you click on Visit our blog it goes to an image of your blog address and I see the price .02, is that a reference to your 2 cents worth? I like your designs and concept over all, I think you were doing the Absolute vodka style with the Absolutely nothing design I need to refresh my memory on that but that`s what I was seeing. It`s tough out there on T-street these days, good luck. DUST
Do you consider yourself part of that niche? If so, your friends and their friends are your best word of mouth.
If you are not, targeting from the outside in is difficult because then it is all about science and not emotion and passion.
If you're going to niche, you have to be part of that niche -- that is my opinion, anyway.
That said, a blog written for that crowd would help. If your blog is good and well-aimed, it will get found, passed forward. If you are struggling with the topic, it may not.
If you decide to blog you can advertise it on StumbleUpon for five cents a click, targeted by everything from gender to city.
When you click on Visit our blog it goes to an image of your blog address and I see the price .02, is that a reference to your 2 cents worth? I like your designs and concept over all, I think you were doing the Absolute vodka style with the Absolutely nothing design I need to refresh my memory on that but that`s what I was seeing. It`s tough out there on T-street these days, good luck. DUST
You have a good eye. You have noticed things that most people don't at first (The 2 cents worth, Absolut vodka flip). I am trying to fix the link to my blog though, but bigcartel has some restrictions if you don't know how to code (which I don't). But I'm working on it though.
Quote:
Originally Posted by LaMamaHen
That said, a blog written for that crowd would help. If your blog is good and well-aimed, it will get found, passed forward. If you are struggling with the topic, it may not.
If you decide to blog you can advertise it on StumbleUpon for five cents a click, targeted by everything from gender to city.
good luck!
My blog is up and running. I am trying to spread the word, but I know it will take time though. Do most people literally stumble upon blogs?
I didn't click the link before, but now I did. Regarding the Absolutely design - anyone who has ever been around an Absolut bottle will recognize that font, color and styling - in a heartbeat. Their name has a little "R" next to it, that name is their registered trademark. Please see the link showing the Absolut mark: Absolut Vodka - Wikipedia, the free encyclopedia
Song lyrics are copyrighted works. If you already know these things, forgive me, if you don't, there are some great threads on the forum, as well as links directly to the sites on the lower left corner of the forum. Good luck to you. Best regards, Kelly
Absolut is a regisitered trademark, but Absolutely is a common word which can not be copywritten. I designed it so it wouldn't get me in trouble, but keep a familiar look to it. Know what I mean? I think I should be alright... I hope LOL!!!
It sounds like you took it into consideration in your design, so that is a relief you are aware of it and trying to work with the rules.
I would only add that how a company gets to protect itself, not only by preventing anyone from making an identical replica of their mark, but preventing you from making anything "similar" enough to their trademark that it could confuse the buying public as to who's product they are buying. That's where the big gray area comes in, and that gray area falls into the hands of a judge who will decide based on each parties case.
Okay, you know what you need to know, or at least enough to know where you stand or may not stand, so I'm moving on now, and wish you the best. If you're too close, I hope you never find out (bc they don't see you).
Don't mean to thread steal...but in reference to the big guys and little guys...the sad thing is that the little guys are copying the little guys too.
Nobody wins.
If you want to get your blog noticed, one of the things to do is to find other blogs that write about similar subjects, or blogs that will appeal to your target market, and leave comments. Make sure your comments have substance, they're not just "nice post" or something. If you leave good comments in enough places, eventually people should come over to check out your blog, and then it will get added to other people's blogrolls and you'll start getting more readers who will hopefully become buyers.
You should also look into search engines and web sites devoted to blogs. There's MyBlogLog, Blog Catalog, Technorati, Blog Flux and many more. These sites let you add your blog for free, and can bring in traffic. You should also check out Feedburner. Right now your blog does not offer an RSS feed. Feedburner can help with that.
It's not free, but you may want to take a look at blogads.com. You can choose the blog(s) you want your ad to appear on according to topics and/or politics so that it's targeted to the right people.
__________________ I agree 100% with what Robert said.™ : º[ >_< ]º
You should also look into search engines and web sites devoted to blogs. There's MyBlogLog, Blog Catalog, Technorati, Blog Flux and many more. These sites let you add your blog for free, and can bring in traffic. You should also check out Feedburner. Right now your blog does not offer an RSS feed. Feedburner can help with that.
I think that this is an interesting option for me to explore. I have already reviewed a few of the links that you mentioned. I have never even heard of these sites before! Excellent advise.
Where to find forward thinking customers? 
