Discuss the fun task of marketing a t-shirt shop. Where to advertise, link building, word of mouth, press releases, search engine marketing, keyword advertising, magazines, etc.
Hello...Does anyone know how do you get t-shirts in the hand of celebs, I have heard that through their PR people, but how do you obtain that information? When sending samples, is it best to send a few samples or is 1 enough? Thanks!
Re: How do you get t-shirts in the hand of celebs?
Wardrobe mistresses. One of the best ways is to make contact with important wardrobe mistresses working on shows in your demographic. It's a lot easier for that guy off the OC to wear your shirt on the show than to pray for a paparazzi shot with him in it.
On talk shows etc, the vast majority of people are dressed by wardrobe, not in their own clothes (although many would take the clothes afterwards)
__________________
For every post I aim for 3 or 4 typos per line
Re: How do you get t-shirts in the hand of celebs?
ML is right. There is a member here who hasn't posted in a while that got the character, Johnny Drama, on Entourage to where his shirt.
He told me that he has a friend that knows the wardrobe person for Entourage, and they sent them some stuff at HBO. The next thing he knows, people are calling him and saying Drama had his shirt on. Pretty cool.
I think I saw one of his shirts on a celeb at the MTV Movie Awards this past weekend, also.
Re: How do you get t-shirts in the hand of celebs?
Quote:
Originally Posted by RAHchills
Thanks for the info. So is it all in who you know? Or can somebody break into a "wardrobe circle" with the right shirt?
Yeah, I think so. If you can find out who the wardrobe people are, I would send them some letters and some shirts. I tried finding some info on wardrobe people, but couldn't find a thing.
Quote:
Originally Posted by RAHchills
As a side note, I'm really happy that the new season of Enterouge started yesterday.
Me too! Really good first episode. I just wish it was an hour! I love that show!
Re: How do you get t-shirts in the hand of celebs?
That's what I did! My brother writes for Teen People & a couple other mags & I gave him some of my designs to put into wardrobe. I created a hangtag with the name of my line & contact info & attached to each shirt in case the do a showcase on new & upcoming designs. I have yet to see one of my shirts donned by any superstars yet, but It's only a matter of time, hopefully...
My collection of Teen People Magazine is growing!!!
Another great way to get some shine on your shirts is to send them in to Radio DJ's This works for many Urban Designers! Send them in to the morning show 6-10am DJ's or show producers, another good time slot is the afternoon shows 2-6pm!
If you do it this way, you just need to be persistent until you get that plug!
Re: How do you get t-shirts in the hand of celebs?
not really a celebrity (but pretty much my muse...), i made 2 one off-shirts for sage francis. then i delivered them when he played in chicago. much fun.
Re: How do you get t-shirts in the hand of celebs?
I work in the movie business here in Los Angeles. I started doing shirts as a little side art hobby a few months back. I have a few celeberty friends I've given stuff to that actually wear it. You can go to a publicist or PR person but I know a bunch of them and they aren't always that eager to make sure their clients actually get the items, especally if there is no incentive for them (ie money).
Re: How do you get t-shirts in the hand of celebs?
Narc72
Thats a good idea about the radio shows..never thought of that...I never really thought of any of this until I read this thread...very informative..
Question for you though..if I were to send "samples" to the radio hosts would I just send 3 or so with business cards? Or just 1 with a card as an example...or call to see if they want them and get sizes.....
I would probably pass out if I saw anyone in one of my shirts...celeb or not!
How do you get t-shirts in the hand of celebs? 
