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Discuss the fun task of marketing a t-shirt shop. Where to advertise, local marketing tips, word of mouth, press releases, search engine marketing, keyword advertising, magazines, etc.

Lookbooks



 
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Old January 2nd, 2008 Jan 2, 2008 5:26:46 PM -   #1 (permalink)
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Default Lookbooks

Does anyone send out "lookbooks" or catalogs when marketing your tees to small specialty stores? if so do you "cold" send them to stores or contact them first? Also what is a good software to create lookbooks or catalogs.
 
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Old January 2nd, 2008 Jan 2, 2008 7:25:31 PM -   #2 (permalink)
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Default Re: Lookbooks

Quote:
Originally Posted by kastleblack
Does anyone send out "lookbooks" or catalogs when marketing your tees to small specialty stores? if so do you "cold" send them to stores or contact them first? Also what is a good software to create lookbooks or catalogs.
i would think you going in and hand dilvering it would be the best. i personly would be willing to go acouple hours away to do that. if that isn't possible i would call them first. it helps to have someone to put with the line. if nothing else atleast email them.

but it is alot easier to deal inperson. i would diffinally have a look book for when i go in to talk to a store owner and some samples. an idea would be have sample to leave with the store owner for his personal use.

just remember that the first impression is everything and it is hard to make a second good impression.

good luck
 
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