Discuss the fun task of marketing a t-shirt shop. Where to advertise, link building, word of mouth, press releases, search engine marketing, keyword advertising, magazines, etc.
Can we try and get together the 5 best methods to promote a t-shirt firm. They have to be low cost, easy to achieve and most important - success rate.
My top 5 for marketing would be:
1. T-shirts blogs - they need t-shirt companies, we need them.
2. Advertising on low cost sites.
3. Getting promotional material such as badges or stickers.
4. Myspace.
5. Spamming :P.
What are you top 5 methods, can you explain how successful they have been for you?
Last edited by Frazmand; December 3rd, 2007 at 01:46 PM.
1. Word of Mouth
2. mySpace
3. Blogs
4. mySpace
5. mySpace
So far right now, our biggest sale referral is mySpace. mySpace is sorta hit and miss for some people but I just think it's all in the technique.
Participate in everything "mySpace" i.e post bulletins, comment people, etc. etc.
We also post band discounts and coupon codes as a sort of "mySpace Exclusive" sale to create hype. We also post bulletins stating only certain designs will be release on myspace bulletins to purchase.
Word of mouth helps too but it just depends on who you know. LOL
I would put down Google Adwords as well but that is never low cost. LOL!
Using proper keywords that are indexed... so if it is a 'fear and loathing in las vegas' t-shirt... then make sure people can find your t-shirt through an organic google or google images search.
Have you used Facebook? I'm getting ready to give it a try and am looking for some feedback.
We do have a Facebook, but rarely use it.
I just haven't had the time to really dig into it and utilize all it's aspects.
Another reason we don't really use it is because most of our friends who have a myspace also have a face book, and we kinda feel that it would be redundant for our existing customers, new customers, on the other hand, is a different story.
tshirt : iloveyourtshirt : t-shirt blog is a very large blog. They made a post about my site and I got around 100 referrals from it. Unfortunately not many sales but at least it got the name out.
Another blog is The Extrovert run by a friend of mine.
Haven't had a great deal of success with Myspace, too much spam, people wanting to have the most 'friends'. Will start trying with Facebook in the very near future. If anyone else has had good or bad experiences with it I'd live to know.