Discuss the fun task of marketing a t-shirt shop. Where to advertise, link building, word of mouth, press releases, search engine marketing, keyword advertising, magazines, etc.
Has anyone tried second life? I have seen news stories about this. It is 3D virtual world. I think it is like myspace and WOW mixed. I hear bands that want to promote there music have virtual concerts. i think you can also open virtual stores.
Noe
I signed up for Second Life a couple of years ago, but after a few weeks I realized if I didn't quit playing I wouldn't have a first life and couldn't pay my bills. But I've heard stories of people making a good living through the virtual stores and exchanging Lindens – which is the currency used.
Know of a good and reliable source for 100% organic cotton or 100% organic cotton/bamboo or cot/hemp t-shirts? We are new in business. We have over 100 politically incorrect, environmental, spiritual, etc, designs we've created. We prefer to use the organic fabrics for obvious reasons. Yes, we are Earth Lovers. We like to practice what we preach. We are wide open to any all suggestions.
First get yourself a good analytic tool (google makes a pretty easy one to use) and get the code imbedded in your website.
Then try all the the suggestions mentioned in this forum. It dosn't take long to see the results of who landed on your page from where. (this is very important)
You might also try:
1) Viral marketing
Viral marketing facilitates and encourages people to pass along a marketing message voluntarily through a self-replicating viral process.
Good examples of viral marketing campaigns are "will it blend", "Stanley Fubar", and shaveeverywhere.com.
2) SEO (Search Enging Optimization)
In a nutshell
On the page
- Optimization and coding standards
- Relevent content, keyword phrases and cross-links
Off the Page
- Link buliding strategy
Social Media Marketing:
Ask youself. "Where are your customers"?
Flickr, Facebook, Fotolog, Gala On-line, Buzznet, Cyworld, BlackPlanet, MyBlogLog, Meetin, Linkedin, Meetup.com, MyYearbook, MySpace, Student.com...and list goes on and on.
Know and understand your market. Your customers-where do they live on-line.
your objectives - what do you want to achieve
your competitors - where do they interact on-line.
your brand - how do they interact with it.
Identify.
Understand the dynamics of a community before particiapting in it!
Select only the social medias and communities that provide reach to your potential customers and that fit with your brand (impact by association). -Find the influencers and interact
Respond proactively to customer and peer feedback
- Positive or negative comments are all feedback
- Respond quickly, be human and follow up
- Be Open to Suggestions and ready to adjust
- Don't promote...be authentic, transparent, helpful, participative, conistent, and current
Askyour competitor! how he markets his site (you might be surprised) Everybody likes talking about themselves!
Monitor your efforts, adjust course when needed; but give it time.
Now after I went back and read this entire post, I'd say I do have a few more spots to promote in. I'll have to do more research too. I would like to thank you all, but I don't want to go back and click thanks on each and everyone of you.
__________________ I'm getting closer to a new t-shirt.
I have been using Google adwords for about a month now and I am getting good visitor numbers, I won't know about ROI for another couple of months. I was wondering if anyone had success with facebook ads and for those of you that use t-shirt blogs did you approach the blogger and request a review? Cheers.
Last edited by Comin'OutSwingin; March 20th, 2008 at 09:47 PM.
Reason: removed url per forum guidelines...please feel free to add your url to your signature
For those out there with eBay stores as well, how well is that working for you? What kind of traffic are you getting through eBay? I'm considering setting one up, but I wanted to check in with existing users first to get some experiences and comments on how it's working for you. Thanks for any info you have on that!
I've never had a good ROI on Google Adwords... but others speak well of it. Google is a tough one, Adwords had $800 million in fraudulent hits last year, that's a lot of clicks.
For general exposure purposes I like Project Wonderful. Project Wonderful
For those out there with eBay stores as well, how well is that working for you? What kind of traffic are you getting through eBay? I'm considering setting one up, but I wanted to check in with existing users first to get some experiences and comments on how it's working for you. Thanks for any info you have on that!
You should start a new topic for your new question (or use the search box at the top of the page to see what kind of answers have already been posted about eBay )