Discuss the fun task of marketing a t-shirt shop. Where to advertise, link building, word of mouth, press releases, search engine marketing, keyword advertising, magazines, etc.
Those of you interested in Search Engine Optimization should check out this article, it just came out today. Some things in the article have been covered on the forums before but some haven't.
I agree, searchenginewatch.com is an invaluabble resource for webmasters. I've learned enough from that site to get my site showing on page one for two different keywords on msn.com