Discuss the fun task of marketing a t-shirt shop. Where to advertise, local marketing tips, word of mouth, press releases, search engine marketing, keyword advertising, magazines, etc.
Im new here to the site but I thought I would offerthis for you all. I'm working on a band sponsorship program, where they get free shirts for all members and a page on my website about them and whatnot. In return they sport the gear and give out flyers and cards at all their shows and to friends. I am talking with my first band right now. I will let you all know of developements and how much it seems to help business.
They will probably be more inclined to help you get the word out if you can give out some swag! If they have to buy it like everybody else, then they wouldn’t have much reason to care about your stuff.
I’ve actually had the same thought myself, with local R&B and Hip Hop artists, after reading about dirtbag clothing and the bands that wear their stuff. I think they sell the stuff to the bands at cost though. I wouldn’t be opposed to giving some stuff to local artists to be seen in. Good ones anyway!
I’m also thinking about giving some nice packages to some of the local professional athletes. Just to help get the word out. I’d send them a few things in a nice custom box, along with some brochures and contact info. It couldn’t hurt to have Steve McNair seen at the mall with my shirt and hat on! (if he wore it, AND they don't release him)
Well the band is definately more inclined to promote if they are "sponsored" by your company. How much does a shirt cost you? Less than 5 dollars to make and supply. Giving a band $25-50 worth of your product will bring in more business and name recognition that it is worth. I have a band I am working on sponsoring right now, and they have my banner on their myspace. It alone has given me a glorious amount of hits, and once the products are ready to be sold, I'll report what kind of sales it brings in.
I realize that I need to take somewhat of a hit in the beginning to get my name out, but it will pay off in the end.
hey i saw you were looking into band sponsorships. my band is lopoking at their sponsorship options and came across yours. our myspace is *** and our ep is being produced by the legendary Ed Taylor and Bob Hoppa @ White Falcon REcording Studios. so if you a need to hear music b4, it should be up by the end of the month. please contact me.
thanks
drake
Last edited by Girlzndollz; January 8th, 2009 at 02:52 PM.
Reason: Removed url per forum guidelines. Pls feel free to add the website to the signature line. Thank you.
Make sure it's a band and people you can trust. So many people want something for free and they won't honor their part of the deal. Just make sure your both on the same page.
Ahh-to be young and naive. Here's what's going to happen-you're going to put out money to give bands free merch to sell, which they pocket the money from. They will "promote" your co. to who? Other bands also looking for the same deal, more than likely. I've been a screenprinter and in touring bands for for over 25 years, my advice - don't expect to make big money off of bands unless your doing work for national level acts. At the lower levels that niche is wrought with lowballers.
"Make sure it's a band and people you can trust. So many people want something for free and they won't honor their part of the deal. Just make sure your both on the same page."
How would you track their "promotion" of your company?
Bands always want free ****. i toured for years - took anything i could get, honestly. but when it came down to it, unless it was really awesome. we or anyone we knew didn't really care about helping the company out as much as we liked the free stuff. i would say still go for it because even if you get one customer, its one you didn't have before. but i wouldn't hold my breath for the bands to be bringing you waves of business.
Im new here to the site but I thought I would offerthis for you all. I'm working on a band sponsorship program, where they get free shirts for all members and a page on my website about them and whatnot. In return they sport the gear and give out flyers and cards at all their shows and to friends. I am talking with my first band right now. I will let you all know of developements and how much it seems to help business.
riVOLTA!
Thanks for posting this. I have had a lot of questions on this so it's been interesting reading everyone's responses.
I've done a sponsorship with a band, and a few other individuals. The deal I set up was 30% off and free shipping. So basically I'm giving them the shirt for around 8-10 bucks. Which isn't too bad, and I've found that works and they're not too bummed about paying the price for 'em.
Conscious Mind Records would be interested in a possible t-shirt sponsorship. Where can I see your designs? Please email me at for more info and links to our music. We are based in Orlando, FL.
I thinks it's a decent idea .. Maybe if they like the prints they'll order more and pay for them ..
Are you printing or just selling?
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Band sponsorships 
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