selling printing services: who is the decision maker at schools? PE Teacher?
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Discuss the fun task of marketing a t-shirt shop. Where to advertise, link building, word of mouth, press releases, search engine marketing, keyword advertising, magazines, etc.
selling printing services: who is the decision maker at schools? PE Teacher?
selling printing services: who is the decision maker at schools? PE Teacher?
If you wanted to approach a new school (either with a sample or with a direct mailing) to sell them on your printing services, who is the person you should contact that usually does the buying?
I see a lot of schools in my area have PE t-shirts with the school logo, and I'm sure they do shirts for events and such.
I wonder who that person would be that makes those buying decisions? The PE Teacher? The Principal? Somebody else?
Who do you work with for your school accounts (not specific names, just general titles )
Re: selling printing services: who is the decision maker at schools? PE Teacher?
The principal will have a say in almost every purchase, especially the volume ones. For the team or varsity shirts, sometimes the coach decides. The bigger schools sometimes always require a bidding process.
I also read somewhere that if you google for "request for proposal, school athletics", you'll find some oppurtunities.
Re: selling printing services: who is the decision maker at schools? PE Teacher?
around here it's all very splintered - the different coaches typically doing their own individual thing - it makes it very difficult to get a foot in the door - there are just too many individual doors
Re: selling printing services: who is the decision maker at schools? PE Teacher?
Remember, there's a difference between the person who makes the decision, and the person who nags them to make the decision.
For the PE shirts, I'd say contact the athletic director and/or PE teachers. But, make sure every teacher in the school gets a flier, too. You never know just how many Science Clubs, Math Clubs, Academic Decathlons, Yearbook Staffs, Sports Teams, and Debate Teams there are in a school.
Re: selling printing services: who is the decision maker at schools? PE Teacher?
yeah check with booster clubs and all that stuff. i would approach the athletic director with the idea and he/she will move you up the ladder. i think that is the approach i would take, that person will know who you need to talk to.
Re: selling printing services: who is the decision maker at schools? PE Teacher?
Always, without a doubt, you go to the Top.
If it's just a mailing there is a good chance that it will be seen as junk mail and pitched. So follow-up with a phone call.
Now many salespeople are afraid of the phone (and if you're trying to sell t-shirts you are a salesperson) but are we trying to make $ or not?
So call, but know what you are going to say before you call!
If you get through and talk with the Principal that's great. You can get the order right there or the Principal may tell you to call Mr/Ms name.
If you can't get through, the secretary will tell you to call Mr/Ms name. When you contact Mr/Ms name, you rightly tell them that the Principal (or the Principal's office) told you to call.
Most Mr/Ms names will say 'not interested,' but that's the nature of the sales beast. But if you pick-up one, two, or more schools - that could mean good money in your pocket, and good referrals.
No matter how great your website and your designs are - you must go out and market. Best of Luck to All -
Re: selling printing services: who is the decision maker at schools? PE Teacher?
I sell to schools only... if you are looking to sell to athletics you need to go to the Athletic director he is the person who will say yes and give you the check...everythng else usually is a booster club...Never have anyone of the salesmen here gone to the principle unless he was he AD as well. This happens at small schools.
Re: selling printing services: who is the decision maker at schools? PE Teacher?
Rodney,
We have had success in contacting the coaches for schools. At least at the high school level. Sports sells and is what generate the biggest revenue for schools.
Coaches or anyone involved with the sports programs money generally are the ones to get in contact with any school.
Re: selling printing services: who is the decision maker at schools? PE Teacher?
I don't know who buys the T shirts at schools. In our school districts, the schools order and buy their printing through a centralized ESD. They do alot of inhouse stuff and the rest is farmed out.
This is a discussion about selling printing services: who is the decision maker at schools? PE Teacher? that was posted in the T-Shirt Marketing section of the forums.
selling printing services: who is the decision maker at schools? PE Teacher? 
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Re: selling printing services: who is the decision maker at schools? PE Teacher? 
