Posted on: February 1st, 2009 05:00 AM
Story:
How many people have dreamed up the perfect business idea over a few beers in a New York bar? Thousands, right? When Dave Quirke exchanged friendly banter with a close friend over which band each thought was the all-time best, a business idea struck him. From the discussion, Quirke gathered that music fans tend to appreciate songs to which they connect the most. That night, i/denti/tee — an online company that sells T-shirts bearing lyrics beginning with "I" — was born.

Read the full news story at: i/denti/tee: Wearing Life's Soundtrack - ImpressionsMag.com
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