 | Quote: |  | | |  |
Originally Posted by Bougie |  | | | | | | | | | Isn't it very risky to buy X number of shirts from printmojo unless you already have plenty of experience and have a very good idea of what sells and how you're going to sell it?
They make you buy a minimum of 15 shirts or something like that, right?
Did any of you order a bunch of shirts from them as a newbie and still manage to sell them all? | |  | |  | |
The minimum is 25 t-shirts per design.
Yep, there's definitely a risk (although the risk is the same if you went to your local screen printer and got 25 t-shirts printed).
Print on Demand has much less risk and overhead.
However, some people specifically want to sell screen printed t-shirts to their customers (which you can't get "on demand"), so for those people, they make look into screen printing companies that also offer fulfillment.
 | Quote: |  | | | | | | | | | |
and how you're going to sell it? | |  | |  | |
That should be something that any clothing line/startup t-shirt company should figure out before they get start selling t-shirts.
A strong marketing/advertising plan will be a key to success whether you are using a print on demand fulfillment place like CafePress/Zazzle/Spreadshirt/Printfection or whether you use a company that does screen printing with fulfillment like PrintMojo/TaglessThreads/MyFashionLab, etc.
For established brands like bands, online communities, corporations, it's a much easier choice since you already have the traffic and potential customer base. However, startups can and have succeeded using a screen printing based fulfillment option.