Re: Affliction Marketing? Creating a tee is the easy bit. Trying to promote it as a 'must have' brand name is considerably more difficult.
I don't sell my own tees at the bottom end of the market, as I am happy to let some other joe sweat away for poor money. Selling at the prices that Affliction does, means the items have to be marketed far more aggressively than just opening up a web site and hawking your goods around local shops. |