 Re: How Prominent Should Branding Be?
sagacitee,
how large do you want your company to grow? Branding is not only about the product but also about the people you employee. everybody within your organization have to be on the same page when it comes to branding. the stronger the branding the stronger the product or service. sometimes one logo can mean alot to a potential customer if the company brand image is strong and supportive of the product. look @ APPLE, NIKE, FUBU, ROCAWEAR, SEAN JOHN for example.
holla |