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Old June 16th, 2008 -   #8 (permalink)
sickStar
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You can call me: eRecto
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Default Re: One brand or Two brands?

I'd do 2 different brands. I had the same problem where I am designing for swim teams and such but my actual clothing line is more urban. Rather than doing two businesses, I made a design creative using the name of my company that houses the designing for swim teams and holds my tshirts while keeping the name. That would be one way to go, but it all depends on who is buying and how you want to expose yourself. For me, it was a great idea.