Rodney

Quote: iBusinessPromoter (IBP) is a multi-award winning website promotion software tool. IBP helps you get high search engine rankings: They don't do the work for you, hence there is zero chance of hidden PPC purchases. In fact nowhere on their site is a mention of PPC. So that whole line of thought is moot, OT, and just plain confusing to folks. It's a non-sequitor.

The part you may be missing here is that the software gives you instructions on what to do get the top rankings.

So it is possible that the software will tell you "you need to login to adwords to bid to get the top rankings for that position". It's possible.

This is from their website:

Quote: Follow the instructions and benefit from top 10 search engine rankings on Google & Yahoo! IBP tells you in plain English and in great detail what you have to do to get a top 10 ranking for your specific keyword in the search engine you've chosen.

Since we don't know exactly what the software does, it is *possible* that they are using a marketing hook to confuse newer website owners into thinking that you have to "pay" to get top rankings by using adwords or yahoo search marketing.

That's why PPC was brought up. Not to confuse anyone, just to explain what some of the "gotchas" might be in that type of overhyped pitch.

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