 Re: Markups
that's where you just have to do your research. you know your market best -- if you are talking about boutique sales, then your prices will be expected to be higher (greater quality being there, of course), but even then average retail pricing varies greatly. some brands charge upwards of $200 for a T-shirt. you really have to research the other brands selling in the types of stores you want to be in and go from there. i'll tell you, though, that i wouldn't expect zoos, museums and aquariums would be willing to pay a high wholesale price, but then that's not something i've ever looked into. you'll just have to dig around and do some research on your competition in those stores. still, you would typically price based off of your cost on the wholesale side and then the retailer would mark up as they see fit. good luck! |