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Originally Posted by feilong |  | | | | | | | | | Here is the When and Where in the Fashion Industry, this pretty much the standard in retail.
What-Where-When
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Fall 1
Starts to show Jan-Feb /Ships Aug-Sept /Reorders Sept-Oct
Fall 2
Starts to show March-Apr /Ships Oct-Nov /Reorders November
Spring 1
Starts to show Aug-Sept/ Ships Jan-Feb /Reorders Feb-March
Spring 2
Starts to show Oct-Nov /Ships March-April /Reorders May
Holiday
Starts to show June or Aug/ Ships end of Oct/ Reorders November | |  | |  | |
thanks Randy, that is a good general booking/delivery table.
I would just like to add that today, the above booking/delivery proceess is far less used than 10 years ago. The web and the abillity for manufacturers world wide to make and deliver top selling products quick has change that.
The largest percentage of sellers that continue to use (if i may call it dated pre-season booking/delivery process) are importers of goods for example. In other words, these importers/distributors will send out their Agent-rep army to go out and book orders from retail buyers, then come back with overall totals and used these totals to import the goods. A few months allows them to arrange this.
The problem here for retailers and something that can really screw-up their inventory in-out flow is if the importer decides that there were not enough bookings for a product/item and DOES nOT come thru on the booked delivery date. Cancels or deletes the item etc. The extreme screw-up is that they may not inform retailers who booked the goods...or do so too late into the season. Usually the new-kids on the block importing run a greater risk for retail buyers.
On a more with the times buying process, even the fashion district in LA is capable of having the latest fashion the same week it breaks. Delivered to your retail store in days.
Now with indie type unique markets, yeah, a few weeks/months delivery is the norm i find.
