Re: Just one theme per t-shirt site? I think it partially depends on how disparate the themes are. If you're talking about two categories that are polar opposites (such as jdr's reference to anti and pro-bush shirts, or christian shirts and t-shirthell shirts), then, yeah, they probably shouldn't be on the same site (unless you run the mother of all t-shirt sites that offers everything under the sun). However, I think you could probably get away with anti-bush shirts and offensive humor shirts on the same site, assuming that there is a significant overlap between the targeted demographics. At that point, it probably depends more on how you lay out your site in terms of categories and functionality. |