 | Quote: |  | | |  |
Originally Posted by Spraygraphic |  | | | | | | | | | i am not on that uk site...thank you...our online marketing is okay...but it needs to be more effective...it feels like were spending way too much money and not enought return, but if we don't market online then the traffic is really slow... | |  | |  | |
I think online marketing is important, but where purchasing is concerned, I think the consumer is often more likely to trust printed marketing. Do you do any marketing in magazines? You can generally negotiate to get some editorial space in return for agreeing to buy however many ads.. And don't forget that repetition plays a part in marketing too. Although they may not buy the first time they see you ad, they may the second, or third, or.. It can be deceiving.
But, as I said. do a search for online directories, lifestyle website, etc. anywhere you can get your link on.
Re: checking the details of traffic, I think that's one for my web guy.. Google gives you stats on clicks, of course, and I'm sure there are counters you can load onto your site to help. But that's way too specialised for me.. If you know anyone in IT, buy them a drink and bend their ear.