INEEDPARTZ

Im going to my first event this weekend and I have been wondering what should i charge for my t-shirts? My shirts retail in stores for $40 but my event demographics will be 60% if not more college students. I have a couple hundred shirts and there suppose to around 50k people for this two event. Im thinking about lowering my prices to $25 and $30 to get them off.. but i was wondering if someone could help me with my pricing issue and give me some advice from there first event experience.

 

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splathead

College kids are use to paying $10-$20 for their tees, so even $25-$30 will be a stretch.

Will any other tee companies be at the event? If so, what will they be selling their tees for?

What's so special about your tees that they sell for $40? Any way to convey those differences to the shoppers who will be there?

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LeMonstre

Quote: Originally Posted by splathead College kids are use to paying $10-$20 for their tees, so even $25-$30 will be a stretch. Will any other tee companies be at the event? If so, what will they be selling their tees for? What's so special about your tees that they sell for $40? Any way to convey those differences to the shoppers who will be there?

I don't quite agree with this. I'd say, that the average college student, pays $20 minimum.

If you're already rocking your shirts out at 40$ a piece I'm sure you have some students already buying at that price?
I'd mark them as sale and do $24-29 a piece. Once you drop below $20, especially for 'high end' shirts I think people will start to think the product is low quality.

my 2cents.

CK

 

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adivito

The real question is is the event directed towards your demographic? If so maybe run event specials but I wouldn't just go to a random large event to try to sell.

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