Discuss the process of getting your t-shirt line into brick and mortar stores and selling offline. Topics include industry tradeshows, events, line sheets, sales reps and other retailing tips and advice.
Undercut your competition. Humm,....then they undercut you,,,,and you them and before you know it, no one can make a living and only the biggest corporations in the business can survive. I will not play this game. I will get 15 plus ( minimum ) for a shirt or I will do something else. Perhaps we need a T shirt union. Then not only could we maintain pricing, but maybe negotiate supplies as well.
Undercut your competition. Humm,....then they undercut you,,,,and you them and before you know it, no one can make a living and only the biggest corporations in the business can survive. I will not play this game. I will get 15 plus ( minimum ) for a shirt or I will do something else. Perhaps we need a T shirt union. Then not only could we maintain pricing, but maybe negotiate supplies as well.
You realize that that is price fixing and isillegal, right? Hehe.
Besides, it wouldn't work anyway. The market is too big - there will always be someone that wants to undercut, even if they'd make more money by price fixing. I found this out pretty definitely when I was trying to price fix in an online game one time; a lot of people would agree that it would be profitable for all to not go below a certain minimum, but there was always someone... ;)
or at least not much difference (+$1.50 +$1.75 +$2.00, etc.). Yet it's extremely common for a retailer to charge +$2 for 2xl, +$3 for 3xl, +$4 for 4xl, etc. They're not just passing on the cost, they're making extra profit on plus sizes.
Ahh, I see now. I usually see the staggered pricing $1.50, $1.75, $2.00, etc. But you're right, on the retail side, everything seems to get marked up. They are also making a profit on the smaller sizes as well
Twinge, Opec has a union and the Post Office fixes prices. Congressmen vote their own pay raises. Government nailed Martha Stewart for what they do on a routine basis. Well maybe it isn't quite the same as price fixing, but anyway you get my point. How about the teachers union ? That is a union that makes it almost impossible to fire bad teachers.
Oh well, time to get to work, yall have a nice day.
You make it seem as though a union and price-fixing are the same, and they are not.
One has nothing to do with the other. The issue was fixing prices. Different companies coming together to make prices higher.
A union is 1 organization doing something. Completely separate business entities agreeing on prices is a different matter altogether and has nothing to do with anything you addressed.
Pricing should take into consideration both elastic and in-elastic demand. For elastic demand, you customers will shop your prices around. For in-elastic demand, your customers need it now and will pay more for the very same product.
An example of this your local supermarket that puts steaks on sale every 4 weeks. For those with an elastic demand, they will buy every 4 weeks. For those that have an in-elastic demand, they will pay the higher price because they need or want the steaks now what-ever the price.
Wow, an I thought those Econ classes were a drain on my time.
Original point ( no matter how unclear I presented it ) was a " far out in left field " idea that we in the dye sub businees needed some sort of Union, group or some type organization to look out for our interest. This would be helpful in purchasing power from shirts to printers. Could you imagine an organization that represented a 100,000 or 1/2 million members and their buying negotiating power ? It would help guide pricing ideas too. For example, if I knew the guy in the next town over was charging 20 dollars for a shirt, I would too ! But, like someone else pointed out the dye sub business is too varied and scattered. Trying to bring us all together for the common good would be like trying to heard cats. I guess the forums is the best we are going to do. And it does help a lot.
Pricing should take into consideration both elastic and in-elastic demand. For elastic demand, you customers will shop your prices around. For in-elastic demand, your customers need it now and will pay more for the very same product.
An example of this your local supermarket that puts steaks on sale every 4 weeks. For those with an elastic demand, they will buy every 4 weeks. For those that have an in-elastic demand, they will pay the higher price because they need or want the steaks now what-ever the price.
Wow, an I thought those Econ classes were a drain on my time.
Haha, I haven't heard the "elastic" terms in a while, aka flexible or non-flexible market (target consumers).
Personally, I would venture to say that non-retailers also follow suite with upcharging by size; not only because they can, but because those sizes tie up assets with slow moving inventory. So they're recouping some of their costs, as well as off-setting the "waste" of slow moving product.
One thing to consider with plus sizes is that because they are harder to find, customers are more likely to buy up when they do find them. You simply don't have as much free market choice, so your standards of what constitutes a buy-worthy shirt have to lower.
Re: How did you develop your "pricing formula"? 
