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Dori · July 29th, 2008

I have been selling my products on my web site and TradeMe (New Zealands Ebay), and I have been going well.

I specialise in the Japanese import car and motorsport scene, mainly drift. As people ask me if I have a design of their style car I come up with a design, and now we have a good range of designs.

I am getting tired of doing 1 tshirt here, one tshirt there, 'can ya change it to this' etc. I have had a couple of parts stores ask to stock my gear, so I am now changing direction, and now not selling from my site or trademe, but want to just selling to stores.

I have been doing computer cut press printing, but as orders increase I will get the popular designs screen printed by a local screen printer.

I am currently getting a catalogue made up, and I will get this sent to every parts store and performance shop in NZ. Can anyone give me advice for what I should have in this catalogue?
Currently...

Page 1 - Cover
Page 2-8 - Designs
Page 9 - Tshirt info, sizes, colours available etc
Page 10 - Hoodie info, sizes, colours available etc
Page 11 - Wholesale info, prices, shipping info, payment info etc
Page 12 - Sponsorship info, advertising etc that we have done that will benefit retailers
Page 13 - Order form (will be on the pdf forms only, not hard copies)

What else do you think I could put in there?

Thanks all!!
Adam

Jasonda · July 29th, 2008

I think you need to have a paper order form that can be faxed, not just a PDF.

Dori · July 29th, 2008

Yea good idea, an order form for the fax. Ill work on that, thanks mate!!

237am · July 30th, 2008

this is what i have so far on each page that has a design

shirt color options
style options..t/hoody/l.sleeve and colors per stryle
print size
graphic location info
contact

product info in the back
pricing will be on a separate sheet....this way i dont have to redo catalogs if prices change/etc...

i have a color swatch
and a fabric swatch for just the t's

some pics of models wearing the gear.....

a bio of the company and the ideas behind it

covers front and back

and of course the graphic number under each design..... i showed the design on a shirt so it'll help with the size.......

i also switched the colors of the tshirts per design to help give some character to the line....... i have 22 designs and i think showing them all on a white shirt would be boring

b

Dori · July 30th, 2008

Thanks for the great info!!

Quote:

Originally Posted by 237am


	this is what i have so far on each page that has a design shirt color options style options..t/hoody/l.sleeve and colors per stryle print size graphic location info contact product info in the back

So in saying you have 22 designs, do you have 22 pages with all this info on each page?

Cheers!!
Adam

237am · July 30th, 2008

this is what i have so far on each page that has a design

shirt color options
style options..t/hoody/l.sleeve and colors per stryle
print size
graphic location info
contact

just on 1 page... sorry for the confusion

my sheets are 8.5"x5.5" and flip horizontal so open it lays 17x5.5"

Dori · July 31st, 2008

excellent many thanks.

Any ideas of what I should have inside the covers? some history about my company or something? copyright info I guess too...

Jasonda · July 31st, 2008

Quote:

Originally Posted by Dori


	copyright info I guess too...

I'd avoid this if I were you. As a general rule, new people starting out in this business are extremely paranoid about their designs getting stolen from retailers and contractors. The fact is, the people who are going to steal your designs are usually other designers, and most of them are going to steal designs that have been proven to be successful (not something new and untested).

Putting copyright notices on everything and making people sign confidentiality contracts (not saying you are doing that, but others have done it) just makes it really obvious that you're a newbie.

237am · July 31st, 2008

i added a small bio of my company and the ideas behind the "themes" in my line.....

not sure if buyers really care...but i figured it would help push the ideas..... showing that there is a thought process and what the line is about............

hmmm

b

Dori · July 31st, 2008

Quote:

Originally Posted by Jasonda


	I'd avoid this if I were you. As a general rule, new people starting out in this business are extremely paranoid about their designs getting stolen from retailers and contractors. The fact is, the people who are going to steal your designs are usually other designers, and most of them are going to steal designs that have been proven to be successful (not something new and untested). Putting copyright notices on everything and making people sign confidentiality contracts (not saying you are doing that, but others have done it) just makes it really obvious that you're a newbie.

yea that makes perfect sense. id rather look set up and successful than stress about losing my designs to someone else!! Cheers!!

Dori · July 31st, 2008

Quote:

Originally Posted by 237am


	i added a small bio of my company and the ideas behind the "themes" in my line..... not sure if buyers really care...but i figured it would help push the ideas..... showing that there is a thought process and what the line is about............ hmmm b