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Discuss the process of getting your t-shirt line into brick and mortar stores and selling offline. Topics include industry tradeshows, events, line sheets, sales reps and other retailing tips and advice.

Tradeshow VS Direct Approach



 
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Old November 26th, 2007 Nov 26, 2007 3:25:17 PM -   #1 (permalink)
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Default Tradeshow VS Direct Approach

I've got through my first year of selling t shirts relatively battered and bruised but still in one piece. After some large business mistakes which were saved by well-received designs, I've now got a bit of cash to really plan the next step. I've found a good tradeshow (Margin, UK) which is perfect for my target buyer but I've also got in with a shop owner/t shirt distributor who has a good amount of experience. I know this is a very vague question since it very much depends on the people and show involved but does anyone have any thoughts on which way to go? I've never done a tradeshow before but if I decide to do it, after getting the next range of samples done plus some web work etc etc, I'll be completely skint again so it would HAVE to work.
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