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Discuss the various aspects of heat press technology. Transfer paper, inks, plastisol transfers, vinyl cutters, printers, commercial usage, durability, suppliers, etc.

Pricing Your Heat Press Shirts?



 
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Old August 17th, 2005 Aug 17, 2005 6:02:27 AM -   #1 (permalink)
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Default Pricing Your Heat Press Shirts?

I'm a rookie and just getting started in da t-shirt biz, and was wondering what others using heat press transfers set their prices at. I am currently charging $14.99 for the typical sizes (larger being more, depending on distributor price), for a customer to buy straight off of my site (one of my designs), but what do you typically charge for businesses and resale, and such. I don't feel that $14.99 is a very good price to attract a business that wants to print out some custom company function shirts, or something like that. Don't want to lose their business to the silkscreen industry that charges about $8.00 per shirt (per my web surfing research).

Also, what do you typically charge for custom orders where the customer provides a pic that they want on a shirt ?

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Old August 17th, 2005 Aug 17, 2005 11:14:21 AM -   #2 (permalink)
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Default Re: Pricing Your Heat Press Shirts?

Custom work is a hard call. You are offering the advantage of having someone only print one if they want, so they pay more for that. I'd say $15 is reasonable; just make sure you say you can do only one shirt if they want, and offer discounts for bulk orders.
 
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