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Licensed T Shirts Question, Possible to Create Own Designs?



 
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Old September 23rd, 2009 Sep 23, 2009 4:04:01 AM -   #1 (permalink)
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Smile Licensed T Shirts Question, Possible to Create Own Designs?

Hello,

I have a quick question regarding licensed t shirts.

For example let's say I like AirWolf t shirts but the pre-existing licensed ones are all not to my taste. If I find the people that have a license to produce AirWolf t shirts can they create any AirWolf based t shirt or are they limited to designs given to them by the licensor?

What I'm thinking is could I design an AirWolf t shirt and then get the company with the license to print it for me (under their license) or I print it myself and pay them a fee for each t shirt?

Finally is it possible for more than one company to have a licence to produce the same t shirts, for example could there be more than one company authorised to produce AirWolf t shirts in the US/UK etc?


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Old September 23rd, 2009 Sep 23, 2009 5:21:19 AM -   #2 (permalink)
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Default Re: Licensed T Shirts Question, Possible to Create Own Designs?

Quote:
Originally Posted by blobert
For example let's say I like AirWolf t shirts but the pre-existing licensed ones are all not to my taste. If I find the people that have a license to produce AirWolf t shirts can they create any AirWolf based t shirt or are they limited to designs given to them by the licensor?
It depends on the licensing agreement. Some can design whatever they want, some can't.

Quote:
Originally Posted by blobert
What I'm thinking is could I design an AirWolf t shirt and then get the company with the license to print it for me (under their license) or I print it myself and pay them a fee for each t shirt?
This is called sub-licensing. Again, depending upon the agreement, they may be allowed to do this or they may not. If they are, then it's up to the licensee. I would think they would base their decision on how profitable it is for them.

Quote:
Originally Posted by blobert
Finally is it possible for more than one company to have a licence to produce the same t shirts, for example could there be more than one company authorised to produce AirWolf t shirts in the US/UK etc?
Definitely. The licensor, in this case AirWolf, can sign as many licensing agreements as they wish. But the more exclusive it is, the more they can probably charge per licensee.
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