the first one would have threw me off, but after the breakdown, i have more of an understanding of what shirt sizes to choose from, another one of my question i also had.
To be honest, I was suprised the sizes werent larger. I guess in dealing with sports related stuff and the way most of the kids wear their shirts and jerseys larger, it skews my outlook on these things. Still the few dozen Tees Ive done lately for companies have run XL and up.
It really depends on your market. A fasion-forward stylish market may average a medium, whereas a geek/gamer market may average an XL.
This is good advice. Also, most non-US Western countries (if you plan to sell there) would shift the sizes down a notch (so medium and large being the major markets, not large and xl)
__________________
For every post I aim for 3 or 4 typos per line
My target audience is a gamer/geek audience and I find that I sell L, XL, and 2X in similar quantities.
The curve I use is:
S 13.5%
M 16%
L 19%
XL 19%
2X 19%
3X 13.5%
I always make sure to order a few 4X and 5X as well, but I don't figure them into my curve because they are such slow sellers.
You bring up a good point Roy that I didn't of before. I need to think of what the demographic might be for every shirt because it will be different based upon what kind of shirt it is.
I need to think of what the demographic might be for every shirt because it will be different based upon what kind of shirt it is.
It's interesting watching that on Threadless. Things like particularly nerdy shirts selling out in 2XL much quicker than other sizes, or particularly feminine shirts selling out in girl's sizes instantly, and then men's small, while other men's sizes don't move.