Hi every one, i have a question about what kind of process are using for the ecko unlimited t-shirts? Those one who all the design looks like plastik.
thanks
I have to say, after watching it, I felt a bit overwhelmed because 1)he's the same age as me and I'm first going after "IT" now at age 39, and 2) I don't know if I can produce the same result as he did with his brand. I work in marketing and I know what makes a good brand, but I don't have the youthful spirit he had when first started.
To me, every great brand has an even greater story or theme behind it. I have a clever wordmark with no story or theme. Can that be manufactured to help bolster the brand's allure?
To me, every great brand has an even greater story or theme behind it. I have a clever wordmark with no story or theme. Can that be manufactured to help bolster the brand's allure?
Sure, look at Abercrombie's brands. Hollister and Gilly Hicks are based on completely fictional background stories. So was Ruehl, but that one was a colossal failure. Of course, they had millions to spend in research, development and marketing. But it can be done...
This is a discussion about Marc Ecko of Ecko Unltd - On TV In 3 Minutes that was posted in the General T-Shirt Selling Discussion section of the forums.
Marc Ecko of Ecko Unltd - On TV In 3 Minutes 
